Theory Of Marketing Research

This blog has been prepared for you in order to provide you with the knowledge and skills, ethics and practice the profession of marketing research. The profession is increasingly important day by day because of their essential role in helping marketing managers to make better marketing decisions in an environment more complex and more competitive and more global, and therefore, to provide the required information, and modern for that environment and variables.

Jan 3, 2012

Step Five: processing and data analysis

Include data processing, editing, and encoding the data collected, in order to enter this data in a standardized format to the computer, so it can be analyzed using various statistical tools. In light of this analysis is the interpretation of the data to reach the results relevant to the problem of marketing research. You can perform this analysis or the company may rely on third-party to do the job.